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EL CABELLO

Packaging and point-of-sale material for a beautiful range of body products and homewares sourced from exotic locations around the globe.


The range consists of soaps, lotions and spritzes available in two distinct fragrances, De Tropico and Fresca Vivio and combines with soy based scented candles. 

To package the range efficiently but effectively Big Roar proposed the use of clear self adhesive stock with the logotype contained in a black aztec-like shape. This allowed the label to  appear to float over the product itself and reduced costs associated with custom label shapes or screenprinting directly onto the packaging.